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Deep Columns

A playful mix of AI ideas, product thinking, industry curiosities, and growth inspiration.

354 articles

The Playlist Police: Deezer Goes Rogue on AI Music
Original
Jun 13, 2026

The Playlist Police: Deezer Goes Rogue on AI Music

In the modern streaming landscape, the latest industry standoff isn’t over exclusive album drops or royalty rates—it’s about the very DNA of the music we...

The Thirsty Cloud: Amazon's AI Data Centers Used 2.5 Billion Gallons of Water
Original
Jun 13, 2026

The Thirsty Cloud: Amazon's AI Data Centers Used 2.5 Billion Gallons of Water

The "cloud" is arguably one of the most successful metaphors in modern technology, conjuring images of weightless, invisible data floating above us. But the...

The Accountability Loophole in Local AI Surveillance
Original
Jun 13, 2026

The Accountability Loophole in Local AI Surveillance

Imagine showing up to your local town hall to voice concerns about a new artificial intelligence system tracking your daily commute, only to be told by an...

The Relentlessly Proactive AI
Original
Jun 13, 2026

The Relentlessly Proactive AI

Imagine handing a junior developer a screenshot of a minor visual glitch—a stray horizontal scrollbar on a webpage—and asking them to look into it. Now imagine...

The Industrialization of Fraud: Google Sues AI-Powered Cybercrime Ring
Original
Jun 13, 2026

The Industrialization of Fraud: Google Sues AI-Powered Cybercrime Ring

For years, the telltale signs of a phishing scam were poor grammar, awkward phrasing, or a clumsily designed webpage. Generative AI has practically eliminated...

The Silent Strike: When AI Takes the Kill Chain
Original
Jun 13, 2026

The Silent Strike: When AI Takes the Kill Chain

For decades, the global community has debated the ethics of lethal autonomous weapons—machines capable of choosing and engaging targets without human...

Why Wall Street is Pouring Billions into Bezos' 150-Person AI Startup
Original
Jun 13, 2026

Why Wall Street is Pouring Billions into Bezos' 150-Person AI Startup

Imagine a startup with just 150 employees. Now imagine that same startup carrying a staggering valuation of $41 billion. What could possibly justify such a...

Why Apple’s New Siri Refuses to Be Your AI Companion
Original
Jun 13, 2026

Why Apple’s New Siri Refuses to Be Your AI Companion

In the rapidly evolving landscape of artificial intelligence, the prevailing industry metric seems to be engagement. How long can a chatbot keep you talking?...

Wanted: Ecosystem Pharmacist
Original
Jun 13, 2026

Wanted: Ecosystem Pharmacist

If you were to browse job listings a decade from now, you might stumble upon a peculiar title: "Nature’s Drug Designer." While billions of dollars are...