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Deep Columns

A playful mix of AI ideas, product thinking, industry curiosities, and growth inspiration.

372 articles

The Illusion of the AI 'IQ Test'
Original
May 23, 2026

The Illusion of the AI 'IQ Test'

We love a good scoreboard. Whether it’s sports, university rankings, or consumer electronics, putting things in a neat, numbered list makes the complex world...

The Rise of the AI Superfan: Inside Spotify's Plan to Monetize Remixes
Original
May 23, 2026

The Rise of the AI Superfan: Inside Spotify's Plan to Monetize Remixes

Have you ever wondered what a 90s grunge rock anthem would sound like as a breezy reggae track, or how a modern pop hit would translate into a classic Motown...

When AI Reads the Silence
Original
May 23, 2026

When AI Reads the Silence

For decades, aviation investigators have relied on a carefully calibrated compromise. To maintain public transparency without violating the dignity of the...

The $1 Million Fake: Why the FTC Fined Marketers for Pretending to Eavesdrop
Original
May 23, 2026

The $1 Million Fake: Why the FTC Fined Marketers for Pretending to Eavesdrop

The "eavesdropping phone" is one of the most enduring modern tech myths. We’ve all experienced it: you chat with a friend about booking a trip to Japan, and an...

The Algorithm's Voice: How Suspected AI Prose Won a Literary Prize
Original
May 23, 2026

The Algorithm's Voice: How Suspected AI Prose Won a Literary Prize

For centuries, literary critics have prided themselves on their ability to deconstruct an author’s unique voice, analyzing every metaphor and sentence...

The Anti-Climax of Musk v. Altman
Original
May 22, 2026

The Anti-Climax of Musk v. Altman

When two of the most powerful figures in the tech world clash in federal court, you expect a fiery resolution that reshapes the industry. Instead, the highly...

The Commencement Clash: Why Gen Z is Booing AI Billionaires
Original
May 22, 2026

The Commencement Clash: Why Gen Z is Booing AI Billionaires

Imagine standing in your cap and gown, ready to step into the professional world, only to be told by a billionaire on stage that a machine is about to...

The $15 Billion AI Server Bill
Original
May 22, 2026

The $15 Billion AI Server Bill

When we think of SpaceX, the images that come to mind are towering rockets, reusable boosters, and interplanetary ambitions. But a recently surfaced financial...

Beyond the Chatbot: Why AI is Pivoting to 'World Models'
Original
May 22, 2026

Beyond the Chatbot: Why AI is Pivoting to 'World Models'

For a quarter of a century, the Google search box has remained practically untouched—a simple, blank text field that became the internet’s front door. Now, it...